La versión de Google Analytics que cambió el mundo del marketing y de la analítica digital ha muerto, y los profesionales y las empresas que quieran seguir midiendo tienen que estar preparados para el gran cambio. Google Analytics 4. Mide y vencerás es la continuación del libro...

A longer life is characterized by constant changes, requiring greater flexibility and adaptability, as well as significant transformations. It involves making important decisions, alternating between multiple stages, resizing how we use time, and restructuring life cycles. The lack of previous parameters and references adds an...

What constitutes a sovereign wealth fund is contested. In general, however, it is a state-sponsored institutional investor that is answerable only to the state and makes investments according to the interests and mandate of that state. Different types of funds have emerged in the context...

La tradición filosófica sugiere que una ética y una verdad con adecuada fundamentación metafísica deberían ser fundamento de la acción política. Bien y verdad deberían subyacer al ejercicio responsable del poder. Sin embargo, el distanciamiento entre discurso político y verdad como objetividad, presente ya en...

10,000 hours. That’s what it takes to be an expert at anything. Art. Sport. Music. And Data. You might not yet have clocked your quota of designing databases, business intelligence applications, reports, or analytics. But we live in a connected world, so you can gather the...

«La publicación de este libro, 20 años después de la puesta en circulación del euro, e inmersos en una profunda transformación, se hace más necesaria que nunca. A lo largo de sus 16 capítulos, su autor desgrana con claridad y precisión los principios que rigen...

If there are two alternative ways to perform a task, why not choose the one that generates less waste? In this book, Mikko Ketokivi and Joseph T. Mahoney take a look at organization governance and design from a practical and decision-oriented perspective. In addition to...

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