Innovation is the key to making your business go the distance. Innovate or die, they say. But where does innovation lie? The answer is in your people. Far from being the privilege of the unicorns of Silicon Valley, innovation is not dependent on business model, structure...

Vivimos en tiempos de transformación acelerada en los que las carreras profesionales cambian rápidamente. Factores como la disrupción tecnológica, el desafío climático, las disputas geopolíticas o los retos de la salud global contribuyen a crear un contexto de gran incertidumbre. ¿Quieres actualizar tus...

Every initial creative process represents the foundation of every future project. A well thought out idea building process is the core of a successful entrepreneurship. Conceiving brainstorming as an ongoing process of cycles, Julio Carazo, along with multiple authors, presents Cycles, a four-year research...

Family business is the dominant form of business throughout the world, both in emerging economies and in developed countries. Family businesses are typically rooted in tradition but they are also able to develop innovative mindsets and culture. What is exactly long-term success for a...

Cuando uno se cuestiona para qué va a trabajar cada mañana y no es capaz de encontrar una respuesta satisfactoria, puede acabar transitando el camino de la ansiedad y la frustración. Cuando uno se interroga acerca de su posible legado, en qué transciende...

Luxury products are now seen by a growing number of global consumers as an important and more widely available way of expressing personal aspirations and values. Most consumers of luxury products and services use them as status symbols and symbols of success. However, the definition...

La generación millennial ha nacido en un momento de gran innovación tecnológica, su madurez y su futuro están condicionados por cambios sociales, demográficos, económicos y tecnológicos que hay que conocer para entender cómo toman decisiones y se plantean su futuro. Este libro...

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