Going Digital


Share This Book

Going Digital: What it takes for smoother transformations

Author: Balvinder Singh Powar
Pages: 272
Genre(s): , Leadership, Information Technology
Publisher: Pearson

Purchase This Book At:


How to make change happen in business.

A practical and revealing guide for anyone dealing with transformation, whatever their business or sector. Understand how to deliver digital change at the coalface, alongside the relevant management theory. With case studies detailing the successes and challenges they have overcome, you’ll learn from the experiences from managers, academics and relevant stakeholders in each chapter, including the FT.


Balvinder is English of Indian origin, resident in Madrid, Spain. A Business & Finance graduate who also studied a Masters in Mediation from the University of London. He has extensive experience leading diverse projects in Spain and internationally.

His favourite quote is that of Mahatma Gandhi: “Be the change you want to see in the world.”

He is CEO at Learning Experience/ Ed Tech Company Unfoldwork.com and a Founding Partner & Board Member at BOOSTER Space Industries and AERDRON, innovative New Space/Aerospace projects/consultancies. In 2015 he became a Business Mentor at “The Founder Institute”.

He is also a Professor and Business Mentor at IE Business School and an experienced trainer, giving sessions on Leadership, Change Management, Innovation & Entrepreneurship globally.

He co-authored the book "Going Digital" about the Inner Secrets of Successful Business Innovation and Digital Change aiming to help professionals achieve success in their professional and life projects. The book compounds years of business & life experience.


Lyndsey Jones is a publishing consultant, strategic advisor and coach working with media companies across Africa and Europe on digital transformation of their newsrooms, from operations to content strategy. She is also a keynote speaker, guest lecturer and business mentor.

She was inspired to write Going Digital after having played a key role in the digital transformation of the Financial Times' newsroom. As an executive editor, she streamlined editorial operations and collaborated with colleagues to shift editorial mindset from print to digital publishing, securing buy-in to sustainable change.

Lyndsey was the architect of the "broadcast schedule" aligning content publication with peak audiences to boost traffic, engagement and subscription revenue. She also devised and implemented a content reduction strategy to allow resources to focus on delivering the FT’s gold standard journalism in digital formats.


We use both our own and third-party cookies to enhance our services and to offer you the content that most suits your preferences by analysing your browsing habits. Your continued use of the site means that you accept these cookies. You may change your settings and obtain more information here. Accept