LIDER-A: 7 Palancas del liderazgo
Description
In a world exposed to major changes and global challenges, it is vital to continue developing ourselves and expanding our inner potential, positioning ourselves as leaders rather than mere team managers. These future leaders will undoubtedly serve as a driving force for genuine social—and consequently, economic—transformation. We stand at the threshold of a text that will provide us with the learning guidelines to truly meet ourselves and engage successfully with others. By practicing humility and empathy, and approaching life with flexibility and creativity, we will have the opportunity to build a fairer world. By fine-tuning these seven levers, we will contribute to creating prosperity and wealth, innovation, and cutting-edge enterprises.

Lourdes Cascón Ansotegui currently dedicates her professional activity to driving and accelerating the growth of individuals and organizations through strategic advisory with a focus on the human dimension.
She is a consultant, mentor, trainer, executive coach, speaker, columnist, and author, as well as a leadership professor at prestigious business schools.
Her work as an executive development consultant is in demand both nationally and internationally. She supports the professional growth of executives across Europe, Asia, and the Americas. Lourdes holds a law degree and practiced as a lawyer for several years. She also earned an MBA and has trained in Neuroscience and Leadership at Harvard University, as well as in the Science of Happiness Applied to Business at UC Berkeley.
She is a certified mediator in Civil and Commercial Matters through the University of Alcalá and holds a Professional Coaching Specialist title from the European University Miguel de Cervantes. Lourdes is certified by renowned international organizations as a coach (International Coaching Federation), Neuro-Linguistic Programming Practitioner (International Trainers Association), Agile Coach (European Scrum Alliance), and Mentor (International Mentoring School).
Throughout her career, she has held executive and leadership positions in national and international organizations across the legal, educational, and financial sectors, including J.P. Morgan. Her experience as an entrepreneur and businesswoman strengthens her understanding of the business environment from multiple perspectives.
Lourdes is the author of the book LIDER-A. 7 LEVERS OF LEADERSHIP, presented at the Rafael del Pino Foundation in 2022. The work introduces a proprietary methodology based on experience, observation, and research. The diversity of scientific and knowledge disciplines underpinning the book enhances both the originality of its content and the effectiveness of its application.
Among the disciplines she draws upon are Aristotelian philosophy, Stoicism, as well as current findings from neuroscience and neuro-linguistic programming, among others.
She also regularly writes articles on management and leadership.

