What Matters Next: A Leader’s Guide to Making Human-Friendly Tech Decisions in a World That’s Moving Too Fast
Description
What Matters Next by Kate O’Neill offers a visionary yet practical framework for leaders navigating rapid digital transformation. Drawing on case studies from Google, Yale, and the UN, O’Neill introduces the “Now‑Next” continuum—turning urgent questions into “bankable foresights”—and emphasizes aligning purpose, values, and human impact with tech-driven strategies. Recognized as a Thinkers50 Top 10 Management Book (2025) and finalist for the International Book Award, this essential guide empowers empathetic, ethical decision-making to thrive amid complexity.
Thinkers 50 top 10 Best New Management Books 2025; International Book Award Finalist.
Kate O’Neill is a globally recognized Tech Humanist, keynote speaker, and author specializing in how technology intersects with humanity. She’s the founder and CEO of KO Insights, a strategic advisory firm guiding Fortune 500 companies and global institutions like Google, IBM, the UN, and Yale toward human-centered digital transformation. A pioneer in digital innovation, Kate was among the first 100 employees at Netflix and led early tech strategy initiatives at Toshiba and her own digital agency meta|marketer. She regularly shares her insights in prestigious outlets including Wired, WIRED, Fast Company, and USA Today, and appears frequently across top media platforms including BBC, NPR, and NBC News.


